- Is your podcast reaching its maximum audience?
- Have you given Google the tools to index it?
- What are you waiting for...
Gain more listeners by adding the transcript to your podcast
It doesn’t matter how great your content is if not everyone can access it. So if you’re wondering why you haven’t got more subscribers and heavy traffic on your site, then it might be because you’re limiting your audience by not including a transcript with your audio podcasts.
While the most obvious beneficiaries of a written transcript of your podcast or video blog are the hearing-impaired, there are many more people that might like to know what you’ve got to say without playing your podcast out loud. Those of us in quiet workplaces, for example, or those of us that value speed and would rather skim read three pages in ten minutes, than listen for an hour.
When you provide your listeners with an audio transcript, you’ll also get an SEO boost, as the transcripts are fully indexable by search engines, revealing previously inaccessible content from within the audio. Your listeners will be able to search by anything you mention in your podcast and Google will share your podcast in response. Without any written words associated with your speech it’s impossible to search by anything other than the title or a limited number of tags.
Wouldn’t it also be great to share clickable web links to what you’re talking about with your listeners/readers? This way, your audience can instantly click through to whatever it is you’re referencing in the audio – be it another website, or even referencing back to another of your previous podcasts or interviews.
for an intelligent verbatim style transcript or caption file.
Don’t take our word for it
For this week’s Transcript of the Week we have transcribed The Queen’s speech from The State Read more
The team at Take Note can take effective notes from all manner of different meetings to ensure you can get on with the more important tasks, as explained here.
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