SEO matters on every platform and for every type of content, including podcasts. You’re probably thinking about audio content and wondering how you connect it to SEO. You also may think you need to load your podcast with keywords or podcast titles with keywords to make it effective for search engines to find. Well there’s more. Below we share some areas, from recording to posting your podcast online, which highlight their relevance to SEO.
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Back to basics: SEO is about organising your written content so it shows up in search engines. It’s not just for Google though, you can also use other websites for searching. YouTube and iTunes are also search engines; good news for podcasters. Read more

After months of speculation, the Prime Minister has outlined the government’s strategy for Brexit in a speech this morning. Considered the most important speech of her premiership to date, we’ve transcribed the speech for you here in digestible, written format.

You can read or watch it in full below or download the full transcript from this link:

Theresa May’s Brexit Speech: The Transcript
Theresa May:  “A little over six months ago, the British people voted for change. They voted to shape a brighter future for our country. They voted to leave the European Union and embrace the world, and they did so with their eyes open, accepting that the road ahead will be uncertain at times but believing that it leads towards a brighter future for their children and their grandchildren too. And it is the job of this government to deliver it. That means more than negotiating our new relationship with the EU. It means taking the opportunity of this great moment of national change to step back and ask ourselves what kind of country we want to be.
My answer is clear. I want this United Kingdom to emerge from this period of change stronger, fairer, more united and more outward looking than ever before. I want us to be a secure, prosperous, tolerant country. A magnet for international talent and a home to the pioneers and innovators who will shape the world ahead. I want us to be a truly global Britain. The best friend and neighbour to our European partners but a country that reaches beyond the borders of Europe too. A country that goes out into the world to build relationships with old friends and new allies alike. I want Britain to be what we have the potential, talent and ambition to be. A great global trading nation that is respected around the world and strong, confident and united at home.
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If video content is going to continue wearing the captain’s cap this year, then you’re going to want to butter up it’s side-kick transcription and employ it for all it’s talents if you want your video to step up a notch. Below we share four ‘extras’ you’ll want to include with your wonderful video content.

1. For every video posted on the internet and shared with your followers, you’ll want a transcript added alongside.

Why? Because with the broad reach your content can potentially gain through your online platforms, you won’t want to exclude any prospective clients or consumers who may prefer to digest your content through a different medium like reading instead of listening.
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UK charity Action on Hearing Loss estimates that there are more than 11 million (about 1 in 6) people with some degree of hearing loss or deafness in the UK. Read more
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Take Note sponsors AQR’s Young Unfocused Group
24th March. London. If you’re a market researcher with under 7 years experience, you can join YUG! Read more